Sam Neo
Expert in Employee Branding and Story-Selling
Multiple times award-winner in branding and thought leadership
Speaking Topics
Supercharge Your Personal Brand with Storytelling
Sales, Marketing and Customer ExperienceSynopsis
In today’s noisy digital world, building a personal brand isn’t about gaining likes—it’s about gaining trust. In this engaging session, Sam empowers leaders and professionals to uncover their unique voice and shape how they’re remembered through story. Learn why personal branding is essential in leadership and career growth, and how to use the VISAA framework to clarify and communicate who you are. Participants will walk through a 3-step storytelling formula and discover how to frame any message to influence, inspire, and connect. Whether speaking to one or many, this session will elevate your presence and power as a storyteller.
Target Audience
Emerging leaders, entrepreneurs, and professionals
Key Benefits
Your story builds trust: Participants will understand that personal branding is shaped more by authenticity and clarity than popularity. Inspired to express boldly: They will feel encouraged to share their story with confidence, purpose, and genuine passion. Craft story, build brand: They will start mapping their brand and applying story-driven strategies to grow influence immediately.
Outline
About
Sam Neo is an award-winning HR thought leader, entrepreneur, and global keynote speaker recognized for his people-first approach and transformative influence. As Founder and CEO of People Mentality Inc., Stories of Asia, and Personal Brand Lab, he’s built thriving communities and mentoring networks throughout Asia. Sam has closed high-value consulting projects, raised startup funding at a $10M valuation, and been recognized as a LinkedIn Top Voice, SHRI CEO of the Year, and Top Global HR Influencer. Renowned for acquiring most of his business through inbound digital authority, Sam’s expertise in employer branding, leadership, and talent strategy draws clients from Asia to North America. He’s delivered keynotes and guest lectures worldwide, including at NUS, and is committed to elevating the HR profession by empowering organizations to put people at the heart of growth.
Unique Selling Point
Global HR Influence Leader
Sam’s impact spans continents, being recognized as a LinkedIn Top Voice and Global HR Influencer. His insights drive people-first transformations, attracting global brands seeking authentic leadership and cutting-edge HR strategy.
Mentorship and Brand Builder
As founder of three ventures, Sam crafts mentoring ecosystems and personal branding labs that empower professionals and leaders. His initiatives foster meaningful connections, community-driven growth, and sustained talent development across Asia.
Inbound Growth Innovator
With 90% of his business generated via inbound leads on LinkedIn, Sam proves the power of digital authority and influence, inspiring leaders to modernize talent attraction, employer branding, and business growth strategies.
Presentations
Video Presentation
YouTube Video
More Videos
Video
Video
Photo Gallery
Client Testimonials
Personal branding clarity in minutes.
Undoubtedly, Sam is a household name in employer branding. I recently signed up for a 1:1 personal branding coaching session with him for A first-cut audit on my personal branding direction. Got so much valuable insights from the 45 minutes session with him, and i am much clearer on where should my personal brand be heading to. Looking forward to learning more from him on personal branding!
- Chia Yei
Gen Z branding expertise, highly recommended.
Sam is an amazing speaker and he is able to answer questions from the audience very well. He addressed senior leaders in my organisation and they were very impressed by his knowledge of attracting and retaining Gen Z. I would recommend him anytime to any organisations that are striving to be employer of choice! Thank you Sam for leaving us with much to think about to build our personal and company branding!
- Ashley Yeo Qianyi
Actionable branding advice, instantly useful.
I recently attended a webinar Sam held in regards to amplifying your brand and it was very useful. No matter where you are in life and business there is always something new to learn and old habits to unlearn. Thanks for a practical session with advice I can use in real time.
- Ali Uren
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Speaker Information
Experience
Contact for details
Speaking Rate
Languages
English